Amazon Freevee, the ad-supported streaming service formally often called IMDb TV, now has a devoted Apple TV app, Amazon introduced Monday. Freevee was beforehand accessible on Apple TV inside the Prime Video app, however now Freevee has its personal app which you could obtain from the App Retailer for the Apple TV 4K and Apple TV HD.

Freevee provides entry to Amazon Studios exhibits like Bosch: Legacy and Fairly Laborious Circumstances in addition to different free motion pictures and TV like Mad Males and Knives Out. Freevee lately signed a brand new take care of Disney that may rotate in motion pictures like Deadpool 1 and 2, Logan, and The Put up amongst its alternatives, and it has over 75 channels streaming, together with an unique channel that solely performs Kim’s Comfort. You gained’t be capable to choose which episode is on, however free of charge, it’s exhausting to complain. And it’s fairly broadly accessible along with Apple TV — the app can be on iOS, Android, Roku, some LG and Samsung good TVs, Xbox, PlayStation, and extra.

And there are many causes for Amazon to spend money on its free streaming even because it spends massive on Prime Video content material like NFL video games and The Lord of the Rings: The Rings of Energy. At its NewFronts presentation for advertisers earlier this month, Amazon revealed it’s beta testing Digital Product Placement in unique exhibits on each networks.

Virtual Product Placement in the Amazon TV show Bosch

Digital Product Placement within the Amazon TV present Bosch.
Picture: Amazon

Versus conventional product placement that keeps Samsung devices in Succession and iPhones out of the fingers of dangerous guys, as an alternative of placing the product on the set someplace, it’s merely added in post-production. The blog post doesn’t say whether or not it’s going to swap them for one thing else down the road, switching out a conveniently-placed bag of M&M’s for whoever needs to pay for a placement two years from now.

However Freevee isn’t the one free and ad-supported streaming service on the market. Roku has been investing closely within the Roku Channel, whereas YouTube lately added hundreds of episodes of TV to its free, ad-supported choices. Advertisements are additionally turning into a extra fashionable manner for firms to subsidize their paid streaming companies. HBO and Hulu already supply ad-supported paid tiers of their companies, and Disney Plus and Netflix have ad-supported tiers within the works.

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